Focus and Scope
The journal Narratives in Management Studies publishes original research articles, conceptual papers, and case studies in the following areas:
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Marketing Management
Topics include consumer behavior, branding, advertising strategies, digital marketing, market research, and customer relationship management. -
Finance Management
Covers corporate finance, investment analysis, financial markets, financial risk management, and financial planning. -
Strategic Management
Focuses on strategy formulation, strategy implementation, strategic evaluation, competitive advantage, and corporate governance. -
Operation Management
Includes supply chain management, production systems, operations improvement, logistics, and quality control. -
Human Resource Management
Discusses recruitment, training and development, performance management, organizational development, compensation, and labor relations. -
Digital Business
Involves topics such as e-commerce, digital transformation, business information systems, financial technology, and digital innovation. -
Entrepreneurship
Explores startup development, entrepreneurial finance, business innovation, new venture creation, and entrepreneurial ecosystems. -
Management Science
Includes decision-making models, operations research, statistical analysis, optimization, and quantitative methods. -
Organizational Behavior
Covers leadership, motivation, organizational culture, team dynamics, communication, and workplace behavior. -
Business Ethics and Sustainability
Focuses on ethical practices in business, corporate social responsibility, sustainable business models, and environmental management. -
International Business
Includes global strategy, international market entry, cross-cultural management, international trade, and global business operations.